Tips and Training >> Definitions >> Zoom Video

What is Zoom?

Zoom is a video, audio, and teleconferencing platform created by Zoom Communications, Inc. headquartered in Silicon Valley California. The Zoom application is compatible with Apple OS, Microsoft Windows, Apple iOS and Android platforms. It is one of the most popular video conferencing applications in large part due to its low cost and ease of use.

Zoom has gained traction as a user friendly and feature rich alternative to other, more traditional video conferencing platforms. The platform has both mobile and desktop applications as well as dial in options for telephone callers.. Zoom has a user friendly platform that includes tools called: Zoom Meetings and Zoom Webinar. Zoom Meetings is for smaller, interactive video conference meetings and Zoom Webinar is for large video conference presentations to audiences of hundreds and even thousands.

Advantages of Zoom

  • Free version is very capable
  • Host control panel is user friendly
  • Additional features are configurable online
  • Meeting scheduling and invitations can be linked to major scheduling apps
  • Dial-in options are available which allow telephone callers to join Zoom calls
  • Meeting security is being improved in response to user and IT Team requests
  • Zoom is possible to use effectively without training

Disadvantages of Zoom

  • Free version is limited in both time allowed for meetings, limits and support
    • Limited meeting duration
    • 100 participants
    • No meeting recording
    • No real time support options for live meetings
  • Slow response times from Zoom make mid-meeting support impossible
  • No operators available through Zoom and therefore all meetings are self-serve

Can I Get Help Running My Zoom Meeting?

TKO VideoConferencing (“TKO”) provides services to help your organization in running its next Zoom Meeting whether it’s a key meeting for executives only or a Town Hall Meeting with thousands of attendees.

TKO can help you plan, configure and run your Zoom meeting with live support operators, event management and presentation management. With TKO’s Zoom Platform, you will also have access to remote slide presentation management with our “TKO Remote Clicker” and special services such as polling management, surveys, word clouds and even gamification which can add energy inspiring games that create widespread engagement during Zoom Meetings

Contact TKO today for expert technical assistance for your next Town Hall Business Meeting.

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